Website Accessibility
In an ideal world, we would see 100% digital accessibility. Unfortunately, as long as organizations continue to hire and use developers who are not fully trained and experienced in accessibility, this goal will remain unreachable.
Remember that your website is the most important marketing and communications tool, and certainly the most affordable, at your disposal. It has the highest return on investment of any marketing effort.
Have you ever wondered how a blind or visually impaired person skis down a mountain or runs through the trails of the backcountry?
Each year you’ll want to take a good look at your communication goals and refocus on how to best reach and engage your community members. We recommend five resolutions to help bring your communication goals up to speed.